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Do you know what Twitter is? If you don't, you may want to google it to find out. Dell announed that Twitter has made it over 1 million dollars in the last year and a half. Sure, that's nothing for Dell, but, every little bit helps, right?
Twitter is a social networking site, where people (or companies) who have a free Twitter account post their current location, or what they are doing at the moment. Friends, or other interested persons can then get alerts on their computers, or cell phones immediately.
Sounds like something your teenager would like, but not your clients? Guess again. Dell uses Twitter to announce special sales, or discounts. People following can then login to get these short term discounts, and even pass it along to their friends.
It's all part of the new Web 2.0, where marketing can certainly play. So, go Google Twitter, and see how you can take your marketing up a notch, with little or no money.
To Your Success,
Tim
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