Happy New Year!
Just a quick blog to say Happy New Year to everybody who follows my ramblings. I hope 2009 finds you healthy, happy, and profitable in your business. Forget the doom and gloom that the media seems to thrive upon. If your business is down, find a way to bring it up. Adapt, adjust, do what you have to. Find a way to distance yourself from your competition during these times. Invest in your business. Find marketing that works, and use it!
Happy New Year, and best wishes in 2009!
To Your Success,
Tim
Should You "Twitter"
Do you know what Twitter is? If you don't, you may want to google it to find out. Dell announed that Twitter has made it over 1 million dollars in the last year and a half. Sure, that's nothing for Dell, but, every little bit helps, right?
Twitter is a social networking site, where people (or companies) who have a free Twitter account post their current location, or what they are doing at the moment. Friends, or other interested persons can then get alerts on their computers, or cell phones immediately.
Sounds like something your teenager would like, but not your clients? Guess again. Dell uses Twitter to announce special sales, or discounts. People following can then login to get these short term discounts, and even pass it along to their friends.
It's all part of the new Web 2.0, where marketing can certainly play. So, go Google Twitter, and see how you can take your marketing up a notch, with little or no money.
To Your Success,
Tim
Staggering Search Stats (What Google Knows)
Here's some stats on Internet searches from comScore, a company that "measures" the digital world.
November searches in the US: 12.3 Billion
Percentage using Google: 63.5
What's my point? Um, if you haven't noticed, Google has the lion's share of the search engine market by far. Maybe small business owners should research Google to see what they are doing right. At least searching will help increase their market share some more! :-)
To Your Success,
Tim
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